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SolidWorks software is driven by the need to make Engineers and Designers as productive as possible. The majority of functionality included in every new release is requested by SolidWorks Customers.
Additional productivity tools generated by SolidWorks development, are released into the SolidWorks Labs portfolio, which is like a "sand box" or "incubater" for SolidWorks customers to use and give feedback to the development teams on.
Its just another way of SolidWorks Reasearch and development listening to valued customers, involving them in the development process and giving some neat productivity tools to use in the real world. Give some of them a go.
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